T-Mobile describes Mint as “complementary to the company’s current prepaid service offerings Metro by T-Mobile, T-Mobile branded prepaid and Connect by T-Mobile.”Īnd for those worried: T-Mobile says that “owner Ryan Reynolds will continue on in his creative role on behalf of Mint. T-Mobile expects the deal to close sometime later this year. T-Mobile announced on Wednesday that it planned to acquire Ka’ena Corporation and its subsidiaries, including Mint Mobile, a cost-friendly, prepaid wireless brand that is partly owned by the. is considering an acquisition of Mint Mobile, the budget wireless provider backed by actor Ryan Reynolds, according to people. It should also make for a relatively smooth transition period. This is one of the things that made the prepaid brand a lucrative acquisition target for T-Mobile. Mint is considered a “mobile virtual network operator,” or MVNO, and it operates on the T-Mobile network. Best phone carriers: Verizon vs T-Mobile vs AT&T – is it worth making a switch?.This makes it an incredibly enticing option compared to traditional postpaid carrier plans. The “Unlimited” plan offers unlimited talk and text, plus 35GB of 5G data, for just $30 per month. I am so proud of the entire Mint team and so excited for what’s to come.įor those unfamiliar, Mint Mobile offers wireless plans starting at $15 per month for unlimited talk and text and 4GB of 5G data. We are so happy T-Mobile beat out an aggressive last-minute bid from my mom Tammy Reynolds as we believe the excellence of their 5G network will provide a better strategic fit than my mom’s slightly-above-average mahjong skills. Mint Mobile is the best deal in wireless and today’s news only enhances our ability to deliver for our customers. In a statement on the acquisition, Reynolds said that the new deal will allow Mint Mobile to further “deliver for our customers.” In 2019, Reynolds acquired a 20% to 25% ownership stake in Mint Mobile for an undisclosed amount of money. Mint Mobile has become an increasingly popular prepaid wireless brand, due in part to its close ties to Ryan Reynolds. Ultra Mobile is a “unique wireless service offering international calling options to communities across the country.” is buying Mint Mobile, the budget wireless provider part owned by actor Ryan Reynolds, for as much as 1.35 billion in an effort to bolster its prepaid phone business and reach. Now, the Hollywood star and his backers are cashing in: selling the. This is the parent company for Mint Mobile, wholesaler Plum, and the lesser-known Ultra Mobile brand. Ryan Reynolds used his celebrity and wit to build Mint Mobile into a low-cost competitor in the crowded wireless business. The deal, according to Bloomberg, is valued at “as much as” $1.35 billion and it comes as part of T-Mobile’s effort to “bolster its prepaid phone business and reach more lower-income customers.”Īs T-Mobile details in its blog post announcing the deal, the acquisition is for Ka’ena Corp. "We are so happy T-Mobile beat out an aggressive last-minute bid from my mom Tammy Reynolds as we believe the excellence of their 5G network will provide a better strategic fit than my mom’s slightly-above-average mahjong skills.T-Mobile is acquiring the popular Mint Mobile prepaid wireless brand, which is owned in part by celebrity Ryan Reynolds. Mint Mobile, the prepaid wireless brand in which Ryan Reynolds holds a minority ownership stake, has been acquired by T-Mobile in a deal worth up to 1.35 billion. Its Unlimited plan is half off which Reynold credits to not hating its customers. is considering an acquisition of Mint Mobile, the budget wireless provider backed by actor Ryan Reynolds. Oli ScarffAFP/Getty Images T-Mobile US Inc. “Mint Mobile is the best deal in wireless and today’s news only enhances our ability to deliver for our customers," Reynolds said. Instead of charging customers more to keep up with inflation, Ryan Reynolds says Mint Mobile is doing the opposite by deflating its prices. Ryan Reynolds could cash in on Mint Mobile. "Over the long-term, we’ll also benefit from applying the marketing formula Mint has become famous for across more parts of T-Mobile." T-Mobile is acquiring Mint Mobile, the budget-friendly wireless provider partially owned by Ryan Reynolds, in a deal valued at up to 1. “Mint has built an incredibly successful digital direct-to-consumer business that continues to deliver for customers on the Un-carrier’s leading 5G network and now we are excited to use our scale and owners' economics to help supercharge it - and Ultra Mobile - into the future," Sievert said. Meanwhile, T-Mobile is hoping to tap into the marketing nous of Mint and its famous co-owner. Mint founders David Glickman and Rizwan Kassim will continue to manage the brands, which T-Mobile says will generally operate as a separate business unit. T-Mobile said in a statement that Mint and Ultra will complement its existing prepaid services.
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